ROYAL CANADIAN MINT'S "MILLION DOLLAR COIN" AND $100,000 COIN IN METRO TORONTO

$1-million face value, 100 kg Gold Maple Leaf Bullion coin made of the purest gold in the world on display as Royal Canadian Mint distributor Canadian PMX introduces new ways
to invest in precious metals and coins.
Also just released: $100,000 face value, 10 kg .99999 gold collector coin
on display and available to purchase.

RICHMOND HILL, ON, Nov. 3, 2011 /CNW/ - Royal Canadian Mint distributor, Canadian PMX Corp., one of the country's leading precious metals distributors, today launched its world-class public showroom in Richmond Hill, Ontario. In an economic environment where gold and silver fluctuations and record prices have been mainstream news, many investors have still not had any easy place in Canada to participate in this market. As part of its vision to make gold and silver purchasing easy and accessible to all levels of investors, Canadian PMX now offers its customers the opportunity to buy and sell precious metals and coins through the company's highly secure retail store and new web environment, making the process "as easy as buying groceries."

For the grand opening celebrations, the Royal Canadian Mint's $1-million face value, 100 kg Gold Maple Leaf Bullion coin, valued at more than $5 million and made of the purest gold in the world, is available for public viewing in the Canadian PMX showroom today only. Also on display is the 10 kg, .99999 gold collector coin, which has an exclusive low mintage of only 15 pieces (approximate value $675,000) — two of which are currently available for purchase through Canadian PMX.

Steven Bromberg, President and CEO of Canadian PMX, recognized a significant disparity between efficient access to precious metals in the United States and Canada, and he sought to change this. Bromberg explains, "We have established a company where consumers can buy and sell any amount of gold or silver quickly, easily and securely, without the complexities or fees involved in cross-border shipping or dealing with 'big' financial institutions." With the launch of a new online store and the grand opening of the new precious metals and numismatic showroom, Bromberg has now brought his vision to the Canadian public.

The increasing demand for gold and silver within many investment portfolios had left an underserved market for precious metals. "Growing investor interest in precious metals is hardly a surprise," says Bromberg, an expert in precious metals and numismatic collectibles. "Gold tends to be secure when the dollar is not. As national economies, particularly in Europe and the United States, are struggling with heavy debt and out-of-control spending, perceptions regarding the security of paper-based and digital currencies are weakening."

ARE WE HEADING BACK TO THE GOLD STANDARD?

"The history of precious metals being used as currency dates back more than 3,000 years, and gold is recognized for its ability to maintain intrinsic value through all economic cycles," says Bromberg. Security and preservation of wealth are the primary reasons why many financial advisors are now recommending that 10 to 25 per cent of their clients' investment portfolios should be in precious metals. He adds, "until the major economies of the world regain their fiscal balance and strength, gold and silver are likely to remain in demand as an insurance policy and store of wealth for investors."

ROYAL CANADIAN MINT'S "MILLION DOLLAR COIN" AND $100,000 COIN IN METRO TORONTO

The Royal Canadian Mint's 100 kg Gold Maple Leaf bullion $1-million coin, making its first appearance in Metro Toronto, was deemed the world's largest gold coin by the Guinness World Records in October 2007. Valued at more than $5 million, it represents the highest achievement in gold purity in today's bullion market. The Mint is proud to bring this exclusive showpiece to the headquarters of one of its most important Canadian distributors.

"We congratulate Canadian PMX and Canadian Coin & Currency for showing their leadership and innovation in collector coin and precious metal retailing and for putting the customer first by making investing and collecting easier and more enjoyable," says Beverley Lepine, Chief Operating Officer, Royal Canadian Mint. "The Royal Canadian Mint values partners who are committed to excellence, and the world-class showrooms and on-line store launched by Canadian Coin & Currency and Canadian PMX are exceptional platforms for the Mint's industry-leading collector and bullion products."

This 100 kg .99999 pure gold bullion coin was first introduced in May 2007 to showcase the Royal Canadian Mint's line of .99999 pure one-ounce Gold Maple Leaf bullion coins. The reverse of the coin features an elegant maple leaf designed by the Royal Canadian Mint artist and senior engraver, Stan Witten. The coin's opposite side portrays an effigy of Her Majesty Queen Elizabeth II designed by celebrated Canadian portrait artist, Susanna Blunt.

Just newly released and on display will be the 10 kg .99999 pure gold collector coin with a face value of $100,000. Introduced on October 21, 2011, this coin is the world's first 10 kg gold coin crafted of 99.99% pure gold. The reverse features Bill Reid's The Spirit of Haida Gwaii, while the opposite face portrays Susanna Blunt's portrait of Her Majesty Queen Elizabeth II. The exclusive mintage of 15 pieces makes this a unique collector piece, and two of them will be available for purchase through Canadian PMX.

PUBLIC VIEWING: THE ROYAL CANADIAN MINT'S GOLD MAPLE LEAF BULLION COIN

For the Canadian PMX grand opening celebrations, the Royal Canadian Mint's Gold Maple Leaf bullion coin is available for public viewing today at the Canadian PMX showroom, located at 10355 Yonge Street (former Bank of Nova Scotia building), Richmond Hill, between 9:30 a.m. and 5:00 p.m. ET. The event marks the coin's first appearance in Metro Toronto.

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